Austin Noronha heads up the Growth Ventures & Innovation group and helps manage the Sony Innovation Fund in the US. In this role, he and his team are responsible for identifying potential growth areas and innovative start-ups to pursue strategic partnerships and venture investments. Austin joined Sony in 2001 as Director of Strategic Investments. Prior to joining Sony, Austin was founder and CEO of TrueScope Technologies, an immersive video product and services start-up. He has spent over 25 years in Silicon Valley at both, large multinational corporations and start-ups. Austin holds a master's degree in Computer Engineering from Michigan Tech, and a bachelor's degree from the Birla Institute of Technology and Science, India.